Filled with examples, this book breaks down the provisions that most directly affect ownership, control, and financial outcomes for creators—and it shows how those results are often decided long before anyone realizes it.

Each chapter isolates a contract clause.

Then the book looks at all the clauses together to reveal the contract structure—The Invisible Clause™—and how that structure determines who controls the upside.

And in each chapter: The Strategic Question, the question that exposes what the clause is actually doing.

To you.

THE 25 CLAUSES THAT COST CREATORS MILLIONS
How Contract Structure Determines Who Owns the Upside in Creator Deals

The Professional Digital Edition also comes with tools:

The Invisible Clause™ Creator Contract Risk Assessment Framework: A practical checklist for evaluating agreements in the creator economy.

The Invisible Clause™ Structural Matrix: A clause interaction graphic. If the brand wants x, then this shows you which other clauses x interacts with to help you mitigate x with y and z.

The Invisible Clause™ Negotiation Playbook: A negotiating tool.